Awarding Excellence in Social Media Marketing: NISMA 2023

Social Media Awards 2023

MAD Colour proudly joined forces with this year’s Northern Ireland Social Media Awards (NISMA) which shine a spotlight on outstanding achievements in social media marketing. The prestigious event honours not only the businesses, organisations, and individuals who create captivating content but also those who wield social media as a force for good.

As Print Partner, MAD Colour played a pivotal role in branding the event. We lent a creative touch to craft an impressive entrance archway, fabric photo backdrop, striking graphic panels, and unique for this year we printed custom-made and personalised Foamex certificates that were presented to every finalist and all runners-up

In addition, MAD were Category Sponsor for the coveted title of Social Media Marketer of the Year, this year won by Niamh McLaughlin. 

The awards celebrate and commend the efforts of freelancers, individuals, teams, agencies, and businesses that have excelled in social media marketing. The much-anticipated winners were revealed at the grand ceremony held at the Crowne Plaza Hotel on 7th October. The event attracted more than 500 attendees from a diverse array of industries, including retail, hospitality, tourism, government, health, and fitness.

Caroline O’Neill, Co-Founder of NISMA, expressed her gratitude to MAD Colour,  saying, “Niamh and I want to thank you all for everything you and the team did for NISMA. Your work was incredible.  So efficient and nothing was ever a bother.

The NISMA Awards 2023 served as a testament to the power of social media marketing and the creative minds behind the remarkable campaigns. MAD Colour were delighted to share in the night and bring our own unique stamp of Creativity Materialised to the proceedings.

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Bespoke Build

'An Exact Science'

• Original Concept design
• 3D Visuals & Technical Plan
• Tailored Joinery
• Multiple Screens & Digital Content
• Large Format Print
• On site Installation & Build


Local client of MAD Colour ‘Andor Technologies’ is part of the Oxford
Instruments Group and put us forward to create this Group stand for their
Microscience Microscopy Congress show in Manchester.


The stand was split into 4 to represent different parts of the group and
include a lecture theatre with a 3m x 1.5m LED screen, suspended banner,
demo stations and working areas.

Bespoke Build

'The Full Brand Experience'

• Original Concept Design
• 3D Visuals & Technical Plan
• Tailored Joinery
• Screen & Digital content
• Signage Panels
• Printed Flooring
• Large Format Print
• On site Setup & Build

The MAD Exhibit team were tasked with creating a show stopping stand to launch the ‘Naked’ brand at the London Plant Based Food Show in 2021. This ‘Foods of the World Market’ stand consisted of an American Diner, Airstream trailer serving British cuisine and Naked Market with foods from around the world.

All of this was created in a day at the London show and shows what’s
possible with an end to end MAD solution designed, manufactured, built and installed by our integrated team.

Custom System Build

'Travel. Build. Exhibit. Repeat'

• Orignal design
• 3D Visuals & Technical Plan
• Customised System build using REX Frame
• Screens & digital content
• Large Format Print
• Overseas Travel
• On Site Set Up & Build
• Supplying build plans to international contractors

The brief was to create maximum impact with a minimum footprint and the MAD team nailed it with this compact, robust stand that really punches above its weight and stands toe to toe with international food brands on aworld stage.

The modular system ‘Beach Shack’ was specifically designed to pack into flight cases to be transported on an international tour of exhibitions for innovative local producer Finnebrogue Artisan and they were delighted with the result which made a real splash on every stop.

Bespoke Build

'Build it Better for 22'

• Designed to brand guidelines
• 3D Visuals & Technical Plan
• Tailored Joinery
• Screen & Digital Content
• Podcast Studio
• Hot Desking
• Back lit Signage
• Large Format Print
• Overseas Travel
• On site set up & build

Text Help worked with MAD to build it better for 2022 and expand on the brand experience at the BETT Show London. Demonstration areas were expanded, full coffee bar facilities provided and Text Help commissioned a Podcast Studio on the stand itself connecting with not just visitors at the show but with customers across the world.

Screens featured heavily once again with a six panel array and four
sperate work & demo stations. Custom counters, bus stop signage and illuminated acrylic lettering really took the Text Help stand to the next level and we cant wait to build it better once again in 2023!

Bespoke Build

'Build it Better for 22'

• Designed to brand guidelines
• 3D Visuals & Technical Plan
• Tailored Joinery
• Screen & Digital Content
• Podcast Studio
• Hot Desking
• Back lit Signage
• Large Format Print
• Overseas Travel
• On site set up & build


Text Help worked with MAD to build it better for 2022 and expand on the
brand experience at the BETT Show London. Demonstration areas were
expanded, full coffee bar facilities provided and Text Help commissioned a
Podcast Studio on the stand itself connecting with not just visitors at the
show but with customers across the world.


Screens featured heavily once again with a six panel array and four
sperate work & demo stations. Custom counters, bus stop signage and
illuminated acrylic lettering really took the Text Help stand to the next level
and we cant wait to build it better once again in 2023!

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